Managers who have had their stand staff follow a stand behaviour training indicate that their personnel is more motivated, active and successful on the stand. They establish more contacts and get more leads or even immediate business out of their participation. To empower its international exhibitors in handling Dutch tourism professionals and tourists Vakantiebeurs offers a FREE stand staff training on Monday January 9, 2012 which takes place from 16:00 – 18:00 hrs. on the Vakantiebeurs premises.

Dealing with visitors is challenge to every exhibitor, always. At Vakantiebeurs exhibitors find themselves even facing two categories: trade visitors as well as public visitors. Breaking the ice, finding out needs, presenting added value and rounding off meetings. How do I effectively do that? And does that work the same for trade visitors as for tourists? Answers and skills that exhibitors get in the training.

Besides the personal effectiveness of stand staff, cultural aspects may also stand in the way for international exhibitors to be successful. What do the Dutch expect from me? What can I expect from them? And how to use understanding of cultural differences to my advantage? Being prepared to handle the Dutch gives an immediate head start to any international Vakantiebeurs exhibitor.

‘For our national, Dutch exhibitor we organize also free exhibition training’, says Dagmar Ypenberg Moonen, project manager Vakantiebeurs. ‘To offer the same to our international exhibitors you must find the right time and place, as well as the right training agency. We have contracted ExpoTotalTraining, Mr. Ton Willemse, one of the best exhibition training agencies and trainers. And we have scheduled the training to take place less than 1 day before show opening and at the fair premises itself. What better way and moment is there to get stand staff skilled and juiced up to meet with the Dutch tourism market.’

To register for the training please click here