Vakantiebeurs Trade Day

Vakantiebeurs is throwing a party! On 15 January 2020, we will open our doors for the 50th time. We would like to celebrate this milestone with our visitors, partners and exhibitors. Together, we have made 50 years of travel history.

Read more about what to expect during the Trade Day.


Substantive programme

In 2020 we will once again be offering a range of substantive sessions during the Trade Day, which all focus on sharing knowledge, trends and developments

Exhibitor programme

SiteSpirit @Caribbean Theater

Walk in at any time in the Caribbean ICT Theater for all your Travel Tech inspiration.

Dubai Tourism @ Dubai Theater

Meet the Dubai Experts and hear everything about this exciting destination in Hall 9, stand C067.

Ras Al Khaimah @ stand 8.E066

As the Host Destination, Ras Al Khaimah shows itself in many ways during the Trade Day.



The official opening of the Vakantiebeurs 2020 traditionally takes place during the Trade Day. The mayor of Utrecht will kick off this extra festive edition, followed by a dazzling surprise act. NBTC-NIPO will then present the results of its research and Lieke and Richard Lamb will share the travel trends for the coming years during a TrendBattle.


Trade Day party

Our 50th anniversary will not by go unnoticed, of course. In 2020 we are pulling out all the stops at the Vakantiebeurs Trade Day, which is sponsored this year by TravelMedia, TUI and Ras Al Khaimah. From 6 to 10 pm, we will be raising the roof in the special festival tent (between Hall 12 and Hall 7)! Enjoy a bite to eat and a drink while enjoying a dazzling opening act, a surprise artist and the beats of a DJ.

Professional trade visitors can attend the Vakantiebeurs Trade Day party for free.

And the winner is

Best Travel Idea of 2020

Attend the finals of the Best Travel Idea competition, where the industry partners with the three most innovative ideas and successful current case studies will battle it out with each other. ANVR director Frank Oostdam will kick off, after which the finalists will present their idea to the audience and a jury of three very experienced (travel) entrepreneurs. Who will win the Best Travel Idea of 2020?


Aad Struijs Persprijs

The presentation of the Aad Struys Press Award takes place, like every year, on the Vakantiebeurs Trade Day, on 15 January 2020.


ITA of the Year Award 2020

The number of independent travel agents is still going up in the Netherlands. TravMagazine, as well as sponsors such as the Vakantiebeurs, want to serve these entrepreneurs through a platform where they can find news and information about current and relevant topics. One of the main pillars of this platform is the Independent Travel Advisor of the Year Award.

Conferences, in-house meetings with sponsors, training courses, study trips, assessing cases and individual judging are the elements used to select nominees. Winning the provincial title generates a lot of publicity.

All winners will be announced prior to the Vakantiebeurs Trade Day Get-together, at a festive award ceremony in the Experience Theatre.


ZRA uitreiking 2019 tijdens de Vakantiebeurs Vakdag

Register now for free