Exhibit

7 - 10 January 2027 | Jaarbeurs Utrecht

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More than a fair

The GetAway is an immersive experience that brings travel to life. Visitors discover four inspiring worlds where storytelling, sensory experiences, and authentic encounters come together. This not only sparks inspiration but also fosters a genuine connection with your brand.

We challenge exhibitors to bring their destination, brand, or travel offerings to life in a surprising way.

Furthermore, thanks to a data-driven approach, we provide insight into the impact of your participation.

Visitors experience 4 worlds in a single day

Tropical Sun Vacations

A sun-drenched world. Faraway beaches, palm trees, endless sunsets.

A place to relax, dream and recharge.

Winter Landscape

A wondrous world of cold, silence, and unspoiled nature. Serene skies combined with icy landscapes.

A sense of purity and grandeur.

Adventurous Hike

A rugged world full of adrenaline, high peaks, and deep valleys. Untamed nature, impressive landscapes, trails, and adventure.

A place to discover the world off the beaten path.

City Trip

A vibrant world that never stands still. Lively cities, street art, culture, food, and endless possibilities.

A place to explore, sample, and immerse yourself in city life.